About Us

Welcome to the City of Sturgis Superstore! Here you will find products that speak to the community that we strive to share with every visitor. Many of you may be familiar with the Annual City of Sturgis Motorcycle Rally, after all we are going on 80 years strong! But are you aware of the wide range of events we hold throughout the year? We have something for everyone from the Off-Road Rally, the Camaro Rally, Music on Main or the Musicfest events.

Here you will find products that represent who we are and that give you a taste of what we as a community want to share with you. In addition we invite you to come out and be a participant! During the Rally you can register for a ride through the beautiful Black Hills or stretch your legs and run a 5K. Not a motorcycle fan? How about visiting in June for the Annual Camaro Rally (13 years and going strong!) or in September for the Off-Road Rally and Musicfest?

Feel free to browse the site. We have developed it to be easy to use which will give you a pleasant shopping experience. If at any time you have questions or experience any difficulty please don’t hesitate to contact us; we will be happy to assist you!